Tiers

Add tiers to your brand's wallet pass.

Overview

Novel's wallet passes are dynamic and can change over time. Creating tiers allows you to gamify your customer experience. You can set tier requirements in Novel by navigating to Wallet Pass and clicking Add Tier.

Tier Requirements

Referrals

Based on the number of successful referrals a customer has made. A successful referral is when a customer's friend adds a pass via their QR code or referral link on back of pass.

Customer tags

Novel syncs all Shopify customer tags in real time. This means you can set tiers based on your subscription programs, loyalty programs, etc.

Email list

You can upload a CSV list of customer emails for a specific tier.

Lifetime customers spend.

Novel syncs your customer's lifetime spend from Shopify. Simply set the threshold that a customer needs to hit to enter that tier.

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Tier Rewards

When a customer installs their pass, their tier is calculated and assigned. The welcome bonus associated with that tier is given to the customer. If an existing pass holder elevates to another tier, you can set a tier upgrade bonus.

Tier Rewards